By Mufad
If you are searching for ways to earn an income using theinternet, you must have already come across many programs withunbelievable claims of overnight income. This article outlines 7criteria that I use to evaluate any opportunity that presentsitself before me.
1>Is there a Product in Demand
If you are thinking about a business on the internet, there hasto be a product that has a huge demand and that can be sold onthe internet. Many fly by night programs focus on building adownline and recruiting other people without having a solidproduct, there has to be a product that people can use. If thecompany has a product that you cannot understand, then stay awayfrom such a company. Even if you have a product in demand, ithas to be sellable online, For Example, if you try to sell Pepsior Coke on the internet no one will buy it online, as they wouldprefer to buy such products in the super market. What type ofproducts are sold only online ? Domain registration, Websitehosting, email etc – these are few examples of products thathave a huge demand and that can be sold online.
2>Is it a Stable Company
A stable company means that the company promoting the producthas to be a debt free company in existence for a period of manyyears. Avoid Here today gone tomorrow companies that try to sellthe concept “get in at the top to make huge income”. Look forcompanies that have been growing for a long time. Even better ifyou can find a stable company that has been selling its productsfor many years without the help of any affiliates, and hasrecently launched an affiliate marketing program.
3>Can it produce a good income for me
How many sales will you need to make to produce a sizeableincome ? Is the effort that you put in to make a sale justifiedby the compensation that you receive ? You should study thecompensation plan of the company and determine if it is worthpromoting their products.
4>Is the product affordable
The end customer who purchases the product should find value forthe price they are paying. It does not matter to the customerhow many levels of up line are being paid commissions. Thebusiness opportunity should come second to the product value. Ifthe same product is available elsewhere for a greatly reducedprice, then it would be difficult selling such a product.
5>Can the product produce repeat sales
A one time sale will produce only a one time income. Productsthat keep producing repeated income are preferred to productsthat produce a one time income. For example, if you sell anebook information product you will have a one time profit fromeach client, where as if you were to sell monthly membershipaccess to several ebooks that are updated every month, then youhave an income that will continue every month as long as themember remains subscribed. Products like domain registration,website hosting, email etc are excellent sticky products thatwill produce residual income because the value to the customerincreases with time for the same cost. For example, when aperson has built their website they are more likely to renewrather than loose their work, similarly when a person hasbranded their domain name and given their email address to theirfriends and associates, they will want to pay the recurring feeto continue using their domain and email.
6>Do they have a strong backend marketing system
The backend systems for the product you promote should be ableto present the product to your client, automatically follow upon leads, provide live statistics so you can track yourprospects and customers and generate your sales report any timeyou want. The latest trend in email marketing allows you toenter the email ids of your friends into the prospecting systemand they automatically follow up with intelligently personalizedemails sent from your email id so the replies can come to you.Intelligently personalized means that in addition to includingthe names of the prospects in each email, they have a system totrack if the email is opened, if a link is clicked etc and thenext email uses this information to send a different message foreach follow-up.
7>Will I feel Comfortable promoting this product
Given a product and a company that satisfies all the abovecriteria, this is the most important criteria that you shouldapply to determine if this company is right for you. ForExample, No matter how good the income, I would never feelcomfortable promoting a product like Viagra ! On the other handI would gladly promote a domain registration and hostingbusiness as it ads to my reputation as a tech savvy onlineentrepreneur. Conclusion: To summarize, you should look for anaffordable, in-demand product that can produce repeat sales fora stable company with a good income potential and excellentbackend systems. Just recently I came across one such companythat sells .ws domain names with email and website builder, ithas only just started its affiliate wing. They have spent over aquarter million in making this 7 minute entertaining flashpresentation at http://website.ws/wsbiz/show - I was impressedby their cutting edge technology.
Article Source: www.ArticlesBase.com
